Block Party goes off during SIA, Highlighting Snowboard Culture and Lifestyle. Friday January 28 was one of the hottest days of winter Colorado has ever seen, setting the perfect stage for the outdoor festivities of THE BLOCK PARTY during the 2011 SIA Snow Show.Denver clocked in at 70 degrees, and as long as the snow for the rail jam didn?t melt, everything was good to go!
THE BLOCK PARTY was a collective event highlighting snowboard culture and community featuring the Wrong Gear Rail Jam and art show hosted by Crema Coffee House + Black Cloud Workshop.
In the closed off section of 27th Street between Larimer and Walnut in Denver, a 3-feature park was set up for an open, true jam format to take place. Prism Rails provided a 20ft. neon LED lit rail, Four Pine Designs placed a fresh box slide and SoGnar added their 4 ft. bonk feature, which they use on the Mighty Midwest Tour. The course was built by Transplanet and 4 Pine Design (the company handling both Vail?s and Eldora?s parks). In place of scaffold towers, The Wrong Gear Rail Jam employed the tow-in method for around 25 riders using Banshee Bungees.
Anchored to the snow cat that was rented for building the park, the Banshee Bungee pulled riders through three heats of competition, ending with winners:
- Ian Smith (first),
- Seth Hill (second)
- Billy Rodriguez (third)
The event was put on by SpaceBox Productions, a recently formed creative marketing and events company rooted in action sports, art and lifestyle projects. Their goal is to emphasize community by producing interactive events that engage both sponsors and attendees in unique experiences. This was the production company?s first ever event.
The Chill Foundation was selected by SpaceBox Productions as a beneficiary to the event and proceeds from the raffle and silent auction that were held at Meadowlark Bar all went to the program. Jake and Donna, the founders of Burton Snowboards, started Chill in 1995 in Burlington, Vermont to bring snowboarding to youth who otherwise wouldn't have the opportunity. The program had such an immediate and profound impact that Chill has continued to expand into new cities, new board sports and new countries over the past 15 seasons. Since the inception, Chill has positively impacted over 16,500 underserved youth.
Two blocks up from where the Wrong Gear Rail Jam took place was ?The Hunt? art show, curated by Melissa Belongea and hosted by Crema Coffee House + Black Cloud Workshop, representing a grip of talented local artists who are in some way connected to the snowboard industry: Jon Strieby, Axel Geittmann, Scot Lefavor, Pedro Barrios, Chad Everhart, Sara Ford, Henry Daniel Bell, Bridget Mahoney, Terry Ratzlaff, AJ McCormick, Chris Huth, Joe Triscari, Jared King, Joe Patane and Lordscience Universal.
The SpaceBox Block Party, a grassroots, community event highlighting and celebrating snow culture was supported by: Transplanet, 4 Pine Design, Prism Rails, Wrong Gear, Banshee Bungee, The Chill Foundation, Wright Group Event Services, MC 'Eddy' Pump, DJ DBO, Ink Monstr, Crema Coffe House, Meadowlark Bar, Casselman's, Larimer Lounge, Smith Optics, Me.Glad, Skull Candy, YEA.NICE, Emage, Firehouse, DVLP, Colorado Tees, Anon, BC Surf and Sport, Tuffriders, Sunflower Market, Josiah Holowick, Julia Starr, Chris Faronea, Andres Garvey, Neff Rental and Omerica Organic
Source: http://www.snowboardingdays.com/2011/01/block-party-rail-jam.html
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